In working with owners of digital agencies, web development and creative service firms we continue to see these issues and others keep owners awake at night and cause them to be frustrated during the day. These frustrations are a sign they are not getting what they want from their business and their life.
While there are many frustrations that keep agency owners awake at night, the following are the big five:
Profit: For the risk you take in owning an agency you simply are not making enough money.
People: Managing the seemingly unending conflicts and personality clashes is exhausting.
Time: It feels like there are never enough hours in the day to complete what needs to get done.
Stalled Growth: Everything has hit a ceiling from sales, to being able to attract enough of the right people, to your own personal growth.
Nothing Is Working: You and your team keep re-creating the wheel in terms of how to manage the business. You have a patchwork of goal setting, planning, and evaluation approaches that are unaligned and don’t work.
If you can relate to some or all of these common frustrations, don’t worry, you are not alone. But you don’t have to accept these frustrations as givens. We help digital agency owners overcome these frustrations by becoming strong in the 6 components critical to success in running an entrepreneurial business.
Overcoming the Biggest Frustrations Digital Agency Owners Face
Owners that strengthen each of the following 6 components of their agency gain more control, joy and profit from their business, and feel much better about their life:
Vision: Clarify that preferred picture you have for your agency’s future and communicate it to your team so as you can get and keep everyone 100% on the same page.
People: Get the right people who share your core values into the right seats that will allow them to make the greatest contribution to your agency.
Data: While there are many unknowns in running an agency, there are many objective measures that allow you to proactively manage the business and give a predictive pulse on future results.
Issues: Successful people and teams are great at identifying, discussing and solving their issues.
Process: When everyone does the work their way, there are too many inefficiencies and inconsistencies. Instead document your way of doing business at a simplified, high-level and ensure it is followed by all.
Traction: Create a healthy culture of discipline and accountability where everyone is crystal clear on their few priorities for the quarter.
Don’t accept the recurring frustrations of running a digital company as unsolvable. Others have overcome these same frustrations and achieved the results they want.
Schedule a call at NavigateTheJourney.com to discuss how we help digital agencies, web development and creative service firms become strong in the six areas outlined above.
About the Author
Tom is a Professional EOS Implementer and the CEO of Navigate the Journey, a firm that specializes in helping the owners of digital agencies, web development and creative service firms improve at the company, team and individual leader levels.